When Facebook announced its new design for the Facebook newsfeed, CEO Mark Zuckerberg said it was their goal to to give everyone in the world “the best personalized newspaper.” Who is everyone? The 67% of online adults that use Facebook — 71% of women and 62% of men. Read on to see what it means for consumers and marketers.
What does this mean for consumers?
Larger Images. Well, it means there are larger images in your feed. According to Facebook, photos make up 50% of all news feed stories. So the new news feed takes up more of your Facebook page. They call it putting a spotlight on what friends are sharing. The shared articles also feature larger images and more information like longer snippets. Check-ins are also more visual with large map images, as is content from third-party sites like Pinterest.
Multiple Feeds. Content specific feeds will allow you to…
View original post 277 more words